Lin He

Managing Partner, Guangzhou Office

Litigation & Dispute Resolution

Primary office

Guangzhou

Telephone

Practice focus

Trademark & Copyright Enforcement

Unfair Competition

Criminal IP Matters

Cross-border Disputes

IP Investigations and Evaluation

Experience

Lin He is a Partner in East IP’s Guangzhou office, where she specializes in trademark infringement and unfair competition dispute .

She has over 15 years’ professional experience advising domestic and international clients on trademark infringement, unfair competition, criminal IP matters, complex civil litigation and cross-border intellectual property disputes, while also coordinating investigations and enforcement strategies in support of contentious IP matters.

Lin serves as Director of the Intellectual Property Professional Committee of the Foshan Lawyers Association (2025–2026) and has held a number of professional appointments supporting IP protection in Guangdong Province. She was recognized by IPR Daily as one of China’s Top 50 IP Lawyers Under 50 in 2026.

Work Highlights

Cases selected as typical by the Supreme People’s Court, local courts, and industry associations (Haitian, Huaku)
A cross-border e-commerce counterfeiting case involving a US fashion group was selected as an annual model case by the Hainan Free Trade Port Intellectual Property Court
Haitian trade dress (2 cases) – RMB 24 million total awarded
AO Smith trademark dispute – RMB 8 million awarded on second instance (full support)
Little Swan trademark dispute – RMB 5.2 million awarded
Monalisa trademark dispute– RMB 3.2 million awarded on second instance (full support)
Eagle Brand trademark dispute– RMB 3 million awarded
Catering brand trademark dispute– RMB 3 million pretrial settlement

Education

LLB, Sun Yat-sen University

Admissions

Languages

Mandarin (native)
English (fluent)

Recognitions

IPR DAILY 50 IP Elite Lawyer UNDER 50 (2026)
ALB 2023 South & Central China Young Lawyer of the Year – Shortlisted
ALB 2024 South & Central China IP Lawyer of the Year – Shortlisted
ALB 2025 South & Central China Woman Lawyer of the Year – shortlisted
Foshan: 30 Cases Over 30 Years

Professional Membership

Chairman of the Intellectual Property Law Committee of Foshan Lawyer Association
International Trademark Association (INTA)

Recent Insights

Revision to PRC Trademark Law: What You Need to Know

The revised law largely codifies existing policies and practices, while introducing several targeted changes that brand owners should be aware of, including a shorter...

PRC Trademark Law 2026 (Translation)

This Law is enacted for the purposes of protecting the exclusive right to use a registered trademark, strengthening trademark administration, standardizing the registration and...

Supreme People’s Court Issues New Judicial Interpretation on Punitive Damages for IP Infringement

To strictly punish severe intellectual property (IP) infringement and rigorously implement the punitive damages system for IP rights, the Supreme People's Court (SPC) officially...